The 6 Principles of Contagiousness - Part 1
Good morning everyone. Today I will be covering some of the principles of contagiousness, featured in Jonah Berger's bestseller, 'Contagious'. Berger formulated these principles over 10+ years of research and case studies and confined them into one book. Now I will focus on the first 3 of the 6, briefly describing how you can use each to spread word of mouth about your business/project(s).